Digital Ads
Supercharge your EDDM® campaign with “matching” digital ads across social media, websites, and apps.
*Digital ads currently available with select EDDM plans only.
How it works
Design
Upload your art files or get affordable help with design.
Add Digital
Supercharge your direct mail campaign with a digital plan.
Measure
Track phone calls, clicks, and other key engagement metrics.
Digital product options
Facebook Ads
Social Media Advertising
Google Display Ads
High-visibility banner ads
Email Offers
Direct Mail Outreach
Visual Social Promotion
Spotify
Streaming Music Ads
Nextdoor
Neighborhood Engagement Ads
Hulu
Video Streaming Commercials
Boost your ROI with direct mail + digital ads
High Frequency
Digital ads reach your target audience on a consistent, often daily basis, so that you never miss an opportunity.
Laser-targeted
Run digital ads to the same target audience that receives your postcards to make even deeper connections.
Designed for clicks
Digital ads are designed to maximize performance — and send traffic to your website, app, or social media page.
Trackable
Every digital advertising impression, click, share, and engagement is measured and used for future optimization.
Fast Response
Digital ads start working as soon as they launch. Most advertisers see a steady increase in traffic, leads, or sales almost immediately.
Return On Investment
A 2021 survey of small business owners revealed that direct and Facebook ads were top revenue drivers.
Facebook ads
Facebook ads “match” your direct mail offers and reach your target audience online. By advertising with direct mail and Facebook ads, your campaign reaches prospects with much higher frequency — for better results and higher return on investment.
Product Details
- Includes free design service (with direct mail purchase)
- Single or carousel image ads
- Ads run directly in user account Feeds (as they scroll)
- Includes logo, text, image, headline, offer, call-to-action, and URL
- Track reach, impressions, clicks, CTR, and engagement metrics
Google display ads
Display ads (also know as banner ads and digital billboards) run across Google’s vast network of websites, apps, and platforms. We design your display ads to “match” your postcards, so that prospects see your ads everywhere online. Display ads locally-targeted, cost-effective, and play a key role in building brand awareness.
Product Details
- Includes free design service (with direct mail purchase)
- Ads appear as :digital billboards" online
- Multiple standard banner sizes and formats
- Ads run across Google's network of sites, apps, and platforms
- Includes logo, text, image, call-to-action, and URL
- Track impressions and clicks
Email ads
Emails "match" your direct mail offers and deliver only to opted-in members of your target audience. Our email source data is derived from ecommerce websites, consumer surveys, travel, retail, newsletters and other response based sources in full compliance with all state and federal laws. Email provides another highly-visible and effective touchpoint for your business, and our strict compliance with email regulations ensures that your message only delivers to triple-verified, opt-in email records.
Product Details
- Includes free design service (with direct mail purchase)
- Email offers delivered to matching, opted-in consumers (we are CAN-SPAM compliant) in your target ZIP Codes
- Response, HTML format
- Includes logo, text, image, headline, offer, call-to-action, and URL
- Track deliveries, opens, and clicks
Instagram ads
Instagram Ads offer a visually engaging platform for businesses to connect with their target audience. Through eye-catching images and videos, companies can showcase their products and services directly in the feeds of potential customers. Instagram's integration with Facebook provides sophisticated targeting options, allowing for highly personalized advertising campaigns.
- High Engagement: Instagram's visual format drives higher engagement rates compared to text-based platforms.
- Targeted Reach: Utilize Facebook's extensive targeting options to reach specific demographics, interests, and behaviors.
- Creative Flexibility: Offers a variety of ad formats, including stories, photos, videos, carousels, and more, allowing for creative and dynamic advertising strategies.
Spotify ads
Spotify Ads leverage the power of audio and music to connect businesses with their audience in a personal and impactful way. By placing ads in between songs, podcasts, and playlists, Spotify enables advertisers to reach listeners based on their musical tastes, mood, and listening habits, offering a unique way to engage with potential customers.
- Immersive Listening Experience: Capture the attention of listeners in a distraction-free audio environment.
- Audience Targeting: Use Spotify's rich data on listening behaviors to target ads based o nlocation, and user demographics.
- Multi-Format Options: Offers a mix of audio, video, and display ads, allowing for versatile and creative advertising campaigns tailored to your goals.
Nextdoor ads
Nextdoor Ads provide a unique opportunity for businesses to reach local communities and neighborhoods with precision. This platform allows companies to target potential customers right in their own neighborhood, fostering a sense of community and trust. Ads on Nextdoor can drive local awareness and promote offers directly to the users most likely to visit your business in person or use your local services.
- Hyper-Local Targeting: Reach potential customers in specific neighborhoods or regions.
- Community Trust: Benefit from the platform's community-focused environment to build credibility.
- Local Engagement: Drive engagement and awareness with ads tailored to local interests and needs.
Hulu ads
Hulu Ads offer a dynamic way for businesses to engage with a wide audience through high-quality video content on a popular streaming platform. By advertising on Hulu, companies can place their commercials within premium video content, from hit TV shows to exclusive series, reaching viewers who are increasingly shifting towards streaming for their entertainment needs.
- Premium Content Placement: Your ads are shown alongside top-tier TV shows and movies.
- Engaged Audience: Reach viewers who are actively engaged in watching their favorite content.
- Advanced Targeting: Utilize Hulu's targeting options to reach specific demographics, interests, and viewing habits.
